Integrating SMS Marketing with On-Site Engagement

JJ TysonLead CaptureLeave a Comment

Integrating SMS Marketing with On-Site Engagement

Although it’s been in use for over a decade, SMS marketing has become increasingly popular in the last few years. As we discussed in “3 Ecommerce Trends to Know for 2019,” mobile marketing is more important than ever. Cell phones are essentially ubiquitous, and text messages have become an increasingly viable channel for reaching consumers. SMS marketing offers a number … Read More

How to Use Video in Your On-Site Engagement Strategy

JJ TysonEcommerceLeave a Comment

How to Use Video in Your On-Site Engagement Strategy

You’ve A/B tested your copy. Your graphics are top notch. Your calls-to-action are clear and well placed. Now you’re thinking to yourself, “Why should I do on-site video too?” On-site video has experienced a surge in popularity recently years, and for good reason. Research shows it increases customer engagement, trust, and overall sales, making it a fantastic option for ecommerce … Read More