Each time a user leaves your website, you lose an opportunity. But what if you could detect when they’re about to leave? Imagine all the ways that you could leverage those crucial last few seconds before they abandon. That’s where UpSellit’s patented Mobile Exit Detection technology comes in. What is Mobile Exit Detection? Exit detection refers to monitoring a range … Read More
UpSellit UK Shortlisted for Two 2021 Performance Marketing Awards
UpSellit UK has officially been shortlisted for two 2021 Performance Marketing Awards! The Performance Marketing Awards – or PMAs – provide a stage to recognize companies excelling in affiliate and performance sectors. Although this year’s stage is a virtual one, we are incredibly honored to be worthy of a spotlight amongst other industry leaders in the performance marketing space. Read … Read More
5 Design Best Practices for Mobile-Friendly Conversion Strategies
In a world where shopping for just about anything is literally at our fingertips, it’s more important than ever to follow mobile design best practices. In 2020, mobile devices drove 61% of visits to U.S. websites! This is compared to only 35.7% from desktops and 3.3% from tablets. With stats like that, how could you not prioritize your mobile user … Read More
4 Ways to Capture Leads Without Offering an Incentive
Effectively capturing new-to-file leads is one of the most important aspects of growing an ecommerce business. While incentive strategies are frequently used to expand your email list, there are many effective ways to capture leads without offering an incentive. Why is Lead Capture so Important? Globally, the overall ecommerce conversion rate is less than 3%, meaning almost 97% of website … Read More
UpSellit Named 2021 Best Workplace by Inc. Magazine
UpSellit has been recognized as a 2021 Inc. Best Workplace! Each year, the honorees are considered against thousands of companies. The 2021 list features companies that have managed to not only rise, but thrive amidst the chaos and uncertainty of unprecedented times. In addition to Best Workplaces, UpSellit was also included in additional categories: Prosperous and Thriving for companies with … Read More
Reducing Unsubscribe Rates like an Email Marketing Expert
Are you looking to reduce email unsubscribe rates? We’ve got you covered! Let’s keep it real – email unsubscribes are bound to happen every so often. It’s just a part of email marketing. Hey, it may even be a good thing to lose subscribers that aren’t engaging with your brand! It’s not you, it’s them. But if we’re being honest, … Read More
Online Retailer’s Guide to Effective A/B Testing
When it comes to developing conversion optimization strategies, there are a lot of decisions to make. Phrasing the messaging, designing the campaign, and formulating the strategy itself are all factors to consider. How do you know which direction to go, which choices will be the most effective at boosting conversions? This is where A/B testing comes in to help take … Read More
Getting Customers to Hit Refresh with Lifecycle Campaigns
Online marketplaces are increasingly competitive and retailers tend to focus on immediate conversions. Since converting a returning customer is 5-10x more cost effective than converting a new one, customer retention is arguably even more important than new customer acquisition. Initial conversions aren’t the end, they’re just the beginning. Cue lifecycle campaigns! What are Lifecycle Campaigns? Lifecycle campaigns build on relationships … Read More
How to Create a High Converting Ecommerce Customer Journey
In general, people are pretty intuitive. Shoppers can tell whether a brand has made an effort to understand and cater to their needs. Creating an accessible and enjoyable ecommerce customer journey goes a long way to boost customer loyalty and, in turn, your conversion rate. Let’s first take a look at what an ecommerce customer journey is and why it’s … Read More
Conversion Optimization Strategies for Luxury Online Retailers
Despite growing economic concerns at the hands of global pandemic, the online luxury retail market is growing. While traditional conversion strategies work for online retailers, there are specific considerations to be made for luxury retailers. Let’s take a look at what luxury marketing is, how it differs from marketing in traditional retail markets, and ways luxury brands can optimize their … Read More