If you ask 100 marketers “What’s the most effective email send time?” – you’re likely to get 100 different answers. The debate about the perfect time/day for email sends is as old as email marketing itself. In the past, dozens of studies have tried to nail down the “golden hour” for optimizing opens and click-throughs. However, results from studies have … Read More
How to Increase Online Bookings Amidst Revenge Travel
Cooped up, fed up, and ready to get out into the world. That’s the mindset of many revenge travelers as they make plans for their long-awaited next adventures. Here’s how the travel industry can make the most of this new phenomenon. What is Revenge Travel? Stifled wanderlust mixed with a cautious optimism about the prospect of traveling has led to … Read More
Understanding Bounce Rates and How to Improve Yours
What makes understanding bounce rates so important? Well, you know what they say about first impressions. You never get a second chance to make a great one. So, let’s talk about the visitors who enter your site, only to leave without any further engagement. We’ll break down what “bounce rate” is and how to improve yours. If you want to … Read More
UpSellit Announces Integration with Partnerize
UpSellit is excited to announce an integrated partnership with Partnerize, a leader in partnership automation. We are thrilled to establish this relationship after years of successful collaboration and provide advertisers with turnkey access to UpSellit’s Behavioral Marketing platform. Read on to find out more about the integration partnership and what it means for Partnerize brands. What is Partnerize? Partnerize is … Read More
How UpSellit’s Patented Mobile Exit Detection Recovers Online Revenue
Each time a user leaves your website, you lose an opportunity. But what if you could detect when they’re about to leave? Imagine all the ways that you could leverage those crucial last few seconds before they abandon. That’s where UpSellit’s patented Mobile Exit Detection technology comes in. What is Mobile Exit Detection? Exit detection refers to monitoring a range … Read More
5 Design Best Practices for Mobile-Friendly Conversion Strategies
In a world where shopping for just about anything is literally at our fingertips, it’s more important than ever to follow mobile design best practices. In 2020, mobile devices drove 61% of visits to U.S. websites! This is compared to only 35.7% from desktops and 3.3% from tablets. With stats like that, how could you not prioritize your mobile user … Read More
5 Strategies to Convert Price Sensitive Shoppers
Are you wondering how you can win over shoppers with tight purse strings? You’re not alone! Price sensitivity is a complex phenomenon that varies from person to person and is influenced by a variety of factors. Luckily, there are some excellent strategies that you can employ to convert price sensitive shoppers. Let’s take a closer look at what price sensitivity … Read More
Online Retailer’s Guide to Effective A/B Testing
When it comes to developing conversion optimization strategies, there are a lot of decisions to make. Phrasing the messaging, designing the campaign, and formulating the strategy itself are all factors to consider. How do you know which direction to go, which choices will be the most effective at boosting conversions? This is where A/B testing comes in to help take … Read More
How to Create a High Converting Ecommerce Customer Journey
In general, people are pretty intuitive. Shoppers can tell whether a brand has made an effort to understand and cater to their needs. Creating an accessible and enjoyable ecommerce customer journey goes a long way to boost customer loyalty and, in turn, your conversion rate. Let’s first take a look at what an ecommerce customer journey is and why it’s … Read More
Conversion Optimization Strategies for Luxury Online Retailers
Despite growing economic concerns at the hands of global pandemic, the online luxury retail market is growing. While traditional conversion strategies work for online retailers, there are specific considerations to be made for luxury retailers. Let’s take a look at what luxury marketing is, how it differs from marketing in traditional retail markets, and ways luxury brands can optimize their … Read More