How to Take Your Emails from Serious to Seriously Engaging

JJ Tysonconversion optimizationLeave a Comment

“Humanity takes itself too seriously… If the cave-man had known how to laugh, history would have been different.” – Oscar Wilde. Re-Examining Email Strategies Here at UpSellit, we talk a lot about email. Research shows that it’s one of the most effective ways for brands to engage with their customers. That being said, the sheer amount of email people receive … Read More

How to Use Video in Your On-Site Engagement Strategy

JJ Tysonincrease conversionsLeave a Comment

You’ve A/B tested your copy. Your graphics are top notch. Your calls-to-action are clear and well placed. Now you’re thinking to yourself, “Why should I do on-site video too?” On-site video has experienced a surge in popularity recently years, and for good reason. Research shows it increases customer engagement, trust, and overall sales, making it a fantastic option for ecommerce sites … Read More