The 4 Essentials of an Email Remarketing Campaign

Anthony VillegasEmail Marketing IdeasLeave a Comment

Online shopping is rarely a linear process. A customer may visit multiple sites, compare prices, and take days to complete a purchase, even if they’ve already added an item to their cart. This happens more often than you think; some research suggests that abandonment rates surpass 90%. When a consumer abandons, it doesn’t matter how streamlined your site is, how … Read More

Trust, Abandonment Solutions, and Social Proofing

Joe Rosenthalabandonment solutions, targeted offersLeave a Comment

trust-abandonment-solution

There isn’t a single, one-size-fits-all solution to site abandonment. It’s a multi-faceted issue that’s influenced by a wide range of factors. While there may not be a singular cure to abandonment, there are certainly ways to treat it. Today we’re going to talk about how abandonment solutions and social networks can work together to create a powerful customer recovery strategy. … Read More