IRCE Chicago 2013

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It’s that time of year again. The sun’s coming out, temperatures are rising, and IRCE Chicago 2013 is right around the corner! From June 4th through the 7th, UpSellit will be exhibiting at IRCE Chicago 2013, so if you’re in the area or if you’re going to be attending with your company, schedule a consultation or stop by booth #912 … Read More

Email Remarketing Design Details

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Our last entry focused on crafting a successful email remarketing campaign, specifically by creating content that maintains user relevance throughout the engagement. Today, we’ll spend some time reviewing the proven best practices UpSellit follows when building custom designed remarketing emails. The Focus: Like all important lessons, this one bears repeating: When emailing a potential customer, construct your message around a … Read More

Crafting Custom ReMarketing Emails

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Whether it’s at the door of a local grocery store or a in a letter delivered to the front door, consumers are offered various coupons and deals on a daily basis.  Despite the daily development of new social media outlets, studies have shown that people prefer to receive offers via email moreso than by any other medium.  From newsletter messages … Read More

Dialing in on Mobile Site Abandonment

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Over the past few years, smartphones have become fully integrated into the average person’s daily life. While keeping us connected to friends and giving us instant access to nagging trivia questions, mobile devices keep us close to a thriving online marketplace – putting your company’s online storefront constantly within arm’s reach. Let’s take a look at the trends in the … Read More

Common Causes of Website Abandonment: Diagnosing the Bounce Rate

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With lots of traffic and a site-wide code freeze, the holiday season is a great time for ecommerce marketers to review and analyze their website performance. This week, we’re going to review some of the steps our abandonment experts take in determining the common causes of website abandonment. As discussed in our article, ‘Defining Website Abandonment: Part 1,’ website abandonment … Read More

Abandonment Surveys: Insight & Revenue

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Abandonment Survey

Typically surveys are designed to collect quantitative information about specific segments of the population in order to make predictions or to optimize a process. From presidential polls to sociological research, anonymous surveys provide relatively reliable insight into a population’s preferences, behaviors, or characteristics. Once a statistically relevant volume of information has been gathered, analysts can then aggregate the feedback and … Read More

Reduce Cart Abandonment with Early Email Collection

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By now every internet marketer has heard the advice ‘don’t require your customers to register before checkout.’ A significant percentage of customers will abandon if they think they have to fill out page after page of registration forms. What consumers don’t realize is that businesses typically collect the same information during the checkout process anyway, so in essence, marketers can … Read More

Reduce Cart Abandonment this Holiday Season with 3 Easy Solutions

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The National Retail Federation has reported that 51.8% of consumers in the U.S. will be making their holiday purchases online this year. This is a 5% increase over 2011, and is the first time that predictions indicate that the majority of holiday shopping will be conducted online. With this increase in e-commerce comes an increase in shopping cart abandonment, and … Read More

Email ReMarketing Recovers Abandoned Carts to Drive New Customer Acquisitions

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ALLDATA, the largest online provider of automotive repair software, released a study today outlining how their targeted email remarketing campaign was able to increase new customer acquisitions by 9.2% and increase overall site conversions by 5.4%. ALLDATA partnered with UpSellit to develop a custom cart abandonment solution that would address the reasons shoppers abandon in order to convince them to … Read More