Email ReMarketing: The Subject Matters

In this week’s blog, we’re going to expand on another topic touched upon in our email remarketing guide: the subject line.  To many, this snippet of text is nothing more than a preview of what’s in the email you’re about to open (or ignore).  To others, however, the subject line is an art, rife with its own set of nuances … Read More

Email Remarketing Design Details

Our last entry focused on crafting a successful email remarketing campaign, specifically by creating content that maintains user relevance throughout the engagement. Today, we’ll spend some time reviewing the proven best practices UpSellit follows when building custom designed remarketing emails. The Focus: Like all important lessons, this one bears repeating: When emailing a potential customer, construct your message around a … Read More

Crafting Custom ReMarketing Emails

Whether it’s at the door of a local grocery store or a in a letter delivered to the front door, consumers are offered various coupons and deals on a daily basis.  Despite the daily development of new social media outlets, studies have shown that people prefer to receive offers via email moreso than by any other medium.  From newsletter messages … Read More

Dialing in on Mobile Site Abandonment

Over the past few years, smartphones have become fully integrated into the average person’s daily life. While keeping us connected to friends and giving us instant access to nagging trivia questions, mobile devices keep us close to a thriving online marketplace – putting your company’s online storefront constantly within arm’s reach. Let’s take a look at the trends in the … Read More

Reduce Cart Abandonment with Early Email Collection

By now every internet marketer has heard the advice ‘don’t require your customers to register before checkout.’ A significant percentage of customers will abandon if they think they have to fill out page after page of registration forms. What consumers don’t realize is that businesses typically collect the same information during the checkout process anyway, so in essence, marketers can … Read More

Reduce Cart Abandonment this Holiday Season with 3 Easy Solutions

The National Retail Federation has reported that 51.8% of consumers in the U.S. will be making their holiday purchases online this year. This is a 5% increase over 2011, and is the first time that predictions indicate that the majority of holiday shopping will be conducted online. With this increase in e-commerce comes an increase in shopping cart abandonment, and … Read More

Email ReMarketing Recovers Abandoned Carts to Drive New Customer Acquisitions

ALLDATA, the largest online provider of automotive repair software, released a study today outlining how their targeted email remarketing campaign was able to increase new customer acquisitions by 9.2% and increase overall site conversions by 5.4%. ALLDATA partnered with UpSellit to develop a custom cart abandonment solution that would address the reasons shoppers abandon in order to convince them to … Read More

How to Fight Pre-Cyber Monday Cart Abandonment Rates

For most ecommerce websites, the holidays generate a large percentage of the annual revenue while pre-Cyber Monday marks a time of the highest cart abandonment rates. According to RetailMeNot, 31% of U.S. consumers plan to do their holiday shopping online this year. With online shoppers beginning their holiday shopping and research now, we thought this would be a good opportunity … Read More

LeadsCon East 2012 Showcases Datahound Lead Recovery

UpSellit will be demonstrating its proprietary Datahound lead recovery solution at LeadsCon East 2012 at booth #227 in the Hilton New York today, Tuesday, July 24th, and Wednesday July 25th. LeadsCon East is the premier showcase and networking event for lead generation businesses, online direct response, and customer acquisition, making it the perfect setting to showcase how Datahound can capture … Read More