Success by Design II: Website Abandonment & Landing Pages

Bryan Gudmundsonemail remarketing, Website Abandonment TipsLeave a Comment

In an era of instantaneous data, there’s little patience for wasted time. As people browse the Internet, they usually have a specific goal in mind and whatever isn’t directly relevant to their search is considered an obstacle. Across all websites, the global bounce rate is nearly 40%. This means that the first action of over a third of all users … Read More

Success by Design I: Combat Website Abandonment with Browsing Tools

Bryan Gudmundsonautomated chat, email remarketing, Website Abandonment TipsLeave a Comment

The Internet has become an intrinsic piece of daily life for most Americans. People from every walk of life jump from site to site, interfacing with pages of every ilk.  Though design tastes vary from user to user, one element of site construction is universally important, especially on e-commerce websites.  Usability should be the focus of every website’s design, putting … Read More

Email Remarketing Design Details

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Our last entry focused on crafting a successful email remarketing campaign, specifically by creating content that maintains user relevance throughout the engagement. Today, we’ll spend some time reviewing the proven best practices UpSellit follows when building custom designed remarketing emails. The Focus: Like all important lessons, this one bears repeating: When emailing a potential customer, construct your message around a … Read More

Crafting Custom ReMarketing Emails

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Whether it’s at the door of a local grocery store or a in a letter delivered to the front door, consumers are offered various coupons and deals on a daily basis.  Despite the daily development of new social media outlets, studies have shown that people prefer to receive offers via email moreso than by any other medium.  From newsletter messages … Read More

Dialing in on Mobile Site Abandonment

UpSellitemail remarketing, Reduce Cart Abandonment, Website Abandonment TipsLeave a Comment

Over the past few years, smartphones have become fully integrated into the average person’s daily life. While keeping us connected to friends and giving us instant access to nagging trivia questions, mobile devices keep us close to a thriving online marketplace – putting your company’s online storefront constantly within arm’s reach. Let’s take a look at the trends in the … Read More

Reduce Cart Abandonment with Early Email Collection

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By now every internet marketer has heard the advice ‘don’t require your customers to register before checkout.’ A significant percentage of customers will abandon if they think they have to fill out page after page of registration forms. What consumers don’t realize is that businesses typically collect the same information during the checkout process anyway, so in essence, marketers can … Read More

Reduce Cart Abandonment this Holiday Season with 3 Easy Solutions

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The National Retail Federation has reported that 51.8% of consumers in the U.S. will be making their holiday purchases online this year. This is a 5% increase over 2011, and is the first time that predictions indicate that the majority of holiday shopping will be conducted online. With this increase in e-commerce comes an increase in shopping cart abandonment, and … Read More

Email ReMarketing Recovers Abandoned Carts to Drive New Customer Acquisitions

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ALLDATA, the largest online provider of automotive repair software, released a study today outlining how their targeted email remarketing campaign was able to increase new customer acquisitions by 9.2% and increase overall site conversions by 5.4%. ALLDATA partnered with UpSellit to develop a custom cart abandonment solution that would address the reasons shoppers abandon in order to convince them to … Read More

How to Fight Pre-Cyber Monday Cart Abandonment Rates

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For most ecommerce websites, the holidays generate a large percentage of the annual revenue while pre-Cyber Monday marks a time of the highest cart abandonment rates. According to RetailMeNot, 31% of U.S. consumers plan to do their holiday shopping online this year. With online shoppers beginning their holiday shopping and research now, we thought this would be a good opportunity … Read More